Having been exposed to countless artists as a child, Brian grew up with a passion to explore his own creativity. From his mother’s praise of his first finger painting (which honestly wasn’t all that hot) to his father choosing to put a camera in his hands a few years later, it wasn’t that much of a stretch to determine that Brian would find ways of discovering the artist deep within himself. Brian developed his creative skills across a diverse range of media including filmmaking, photography, graphic design, computer graphics, sculpting, neon, macramé, weaving, candles, painting, interior design, landscape design, and any other thing he could get his left brain to focus on.

He would love to claim to be devout English student with a penchant for grammar, but that was hardly the case. Rather, he managed to develop the ability to write and speak proper English through the constant nagging of his mother, whose Henry Higgens alter ego shepherded Brian to grammatically correct pastures.

His pursuit of a mentor did not bear fruit until Brian set out to write the Imax film, Da Vinci: Anatomy of Genius. In the course of the deep research needed to quantify and then present the ultimate genius that was da Vinci, Brian found the inspirational figure he had long sought. From that date forward, it was da Vinci’s words and teachings that became the fuel that would propel Brian to pursue greater avenues of knowledge than he had done previously.

The choice to write Toad Catchers’ Creek came as a result of Brian having discovered a moment in his life that had come spontaneously and manifest itself into a solution that Brian would employ on numerous occasions. When at a park with his son, Chris, who was then 4 years old, Brian made up an impromtu story to help fix his son’s ego that was severely bruised upon falling from the monkey bars with all of his friends watching. When that story bore fruit and Brian saw how empowering it was to Chris, Brian shared it with fathers at the YMCA Indian Guide Troop that he and Chris were members of. Fathers in that troop used the same technique with their children and also reported success…
and Brian knew he was onto something.

At age 12, Chris is now President of the I Can Do It Club, which works to help empower children around the world to search for deep strength within themselves and succeed where they had failed previously.

In the twenty-six years since Brian Weiner founded The Illusion Factory™, it has become the creative promotional force behind over 5 billion dollars in filmed and live entertainment. With in-house departments in Print, Interactive, Web, Digital, Production, Post Production, Animation, Visual Effects, Consumer Products, Branding and E-Commerce, The Illusion Factory is continually poised on the cutting edge of all media.

After more than two decades of producing materials for all of the major studios, Brian expanded the Illusion Factory with the formation of Illusion Factory Productions. Setting a mandate to produce projects that empower people and which help to make the world a better place, Illusion Factory Productions has produced diverse, high quality projects such as MARK BLANCHARD’S PROGRESSIVE POWER YOGA DVD trilogy (ranked by Fitness Magazine as The Best Workout DVDs for Yoga), LIVE TO TELL ABOUT IT (a self defense series that empower women and men to avoid violent confrontations and teach them what to do to save their lives in such an event), and TOAD CATCHERS’ CREEK (Volume One of the Children’s Empowerment Series that teaches children to summon their courage and combat their inner fears).

Brian’s entrepreneurial spirit continues with his host of other companies including a large Alpaca ranch (As You Like It Alpacas) in Somis, California. Brian is the father of four children and lives in Conejo Valley with his wife Claudia and a large menagerie of happy four-legged creatures.

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